The 90’s begin. Action cinema is at the height of popularity, headed up by Arnold and Stallone, with Mel Gibson and Bruce Willis also throwing their hats into the mix. The video boom would contribute to a huge surge in new action heroes being launched through that decade and a few of the cinematic also-rans of the 80’s would quickly become VHS stalwarts (Chuck Norris, Michael Dudikoff, and Dolph Lundgren). As Arnold and Sly began misfiring with ill-conceived comedies, Van Damme and Steven Seagal were threatening to elbow a placing at the Planet Hollywood table. By the time Van Damme was knocking out heavy hitters like Universal Soldier and Timecop, and Seagal was moving from his mega hit Under Siege. To his big budget
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directorial debut On Deadly Ground, the pair were a solid choice or two away from usurping Arnold and Sly.
There had often been a simmering rivalry between Arnie and Sly which was accentuated in the press as well as sly digs in their respective films (‘Schwarzenegger was president!!’) but that was nothing compared to the two in their wake. In the end On Deadly Ground, Seagal’s ego drenched and subtlety free eco-ego pic, bombed and Van Damme, by the mid-90’s was making poor choices (including his own ill-fated directorial debut, The Quest). Still, when both were in their prime and at their peak popularity the rivalry between the pair was intense.
In fairness, the atypical Seagal fight sequence during those peak years had a rough, grounded and ruthlessly efficient toughness, that differed greatly from the balletic and almost overly pretty Van Damme fight sequences. There was a certain repetition and formula to the Van Damme fight. Opponents would stand and wait to be kicked in the face. In a Seagal fight sequence, he would repel a barrage of attacks and opponents wouldn’t always wait one at a time. Well even as someone with a Van Damme preference over Seagal, the classic Seagal film fights looked more ‘authentic.’
Seagal wouldn’t be the first, nor last either. Ask Don ‘The Dragon’ Wilson, a renowned World Champion Kickboxer turned action star who famously challenged Van Damme to a fight (Van Damme declined). Rumours were rife that Seagal also challenged Van Damme to a fight, who declined, and indeed vice versa that on one occasion at a party hosted by Sly Stallone, that Seagal made a hasty exit upon hearing Van Damme had turned up wanting to square up (which Stallone himself claimed).
By the mid-90’s both men had similar reputations on set as being difficult to work with and as being particularly rough on stunt men. Their backgrounds were very different. Van Damme came to America with no money and through force of will forged himself a break (Bloodsport) and began progressively rising through incrementally bigger projects.
Steven Seagal, an Aikido master, one of the few westerners to study and achieve his rank in Japan, was somewhat more mysterious (rumours of him being involved in the CIA were far fetched but he had a mythos). Seagal had made a few connections through his Martial Arts dojo. He’d instructed James Bond himself Sean Connery (breaking Connery’s wrist during the shoot for Never Say Never Again). Those film connections lead to him being given a surprising amount of creative control for his debut Above The Law. This was a Warner Bros. picture with a rising director (Andrew Davis, who would later make The Fugitive) and moderate budget. Whilst JCVD rose through smaller companies before hitting the biggies, Steven Seagal hit the ground running.
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Both rose to their heights by adhering to formula. A JCVD film, albeit with some riffs here and there, and occasionally a high concept Universal Soldier, Timecop, were pretty formulaic. Seagal was even more formulaic. After Above The Law, a slew of almost interchangeable (but enjoyable) actioners, Hard To Kill, Out for Justice and Marked For Death would lead to Under Siege (which is Seagal’s monster hit and remains his best all round work). Even well past their respective peak years and deep into their video market placing there’s still the animosity. Van Damme has seemingly moved to quell it somewhat, but Seagal has often found it hard to resist a dig, or quickly dismissed the subject and moved on.
Both men would claim to have won the battle, though Van Damme having more prolifically churned out profitable films back in the 80’s up to mid 90’s probably has the best case. Indeed, as actors, whilst Jean Claude Van Damme has honed his craft and sought to improve immeasurably over the years (best showcased in JCVD or more recently, The Bouncer), Steven Seagal has never seemed to develop, merely losing enthusiasm with every passing year. Certainly in that auspicious debut there was a charisma and command and naturalism that suggested Seagal (albeit breaking out not far off hitting 40) could become an interesting performer. It never happened.